FNC
- +40%
Increase in Membership Queries
When Fiber Network Council APAC set out to evolve its identity from the FTTH Council Asia-Pacific, they needed more than a new logo—they needed a bold digital presence that matched their leadership in the fiber broadband space. Technetty stepped in to craft a modern, user-centric web experience and visual identity that would unify stakeholders, attract new members, and reflect their dynamic vision for the future.
About FNC
Fiber Network Council APAC is the leading voice for fiber broadband innovation across the Asia-Pacific region. Representing stakeholders across telecom, infrastructure, and tech, the Council plays a key role in driving digital transformation through fiber-powered solutions—from smart cities and 5G to IoT and data centers. As their influence expanded, they needed a brand and website that could match their evolving impact and connect more deeply with their growing audience.
The challenge
Although the Council had long been recognized for its leadership, its brand identity and digital touchpoints weren’t keeping pace with its influence. The existing website lacked clarity, structure, and the visual appeal expected by a modern global audience. It didn’t reflect the Council’s evolving mission or position as an innovation leader. What they needed was a full-scale refresh—something that would modernize their look and feel while improving discoverability, engagement, and member acquisition.
STRENGTH IN NUMBERS
Business impact
The revamped website and refreshed brand identity transformed how the Council showed up online. With a sleek, high-performing platform that reflected their authority and forward-thinking mission, the Council experienced measurable improvements across all digital metrics. Visitors stayed longer, explored more, and took action. The design overhaul streamlined the user journey, made key resources more accessible, and empowered stakeholders to connect, engage, and join with ease. Post-launch, the site became the Council’s strongest tool for industry outreach and member acquisition.
increase in membership queries post-launch
growth in social media engagement
decrease in bounce rate on the new website
OUR APPROACH TO SUCCESS
At Technetty, we don’t just design websites—we craft digital ecosystems that align with your vision and move your audience to act. For Fiber Network Council APAC, we followed a strategy-led process that blended insight, creativity, and precision:
- Stakeholder Engagement & Research: We started with global conversations, gathering inputs from industry leaders to shape a rebrand that truly resonates.
- Strategic Rebranding: The new identity symbolizes global reach and fiber-driven connectivity, brought to life through meaningful design.
- UX-First Web Development: Built a fast, intuitive, and mobile-responsive website focused on ease-of-use, accessibility, and elevated design.
- Content & Conversion Optimization: Simplified navigation, clear CTAs, and a content hierarchy designed to drive action.
- Social Launch & Brand Assets: Equipped the Council with on-brand social media templates, launch creatives, and a full set of guidelines for consistency across platforms.
2.5x
increase in average time spent per session
+60
growth in form submissions via the website
3x
improvement in website user interaction and navigation
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Partner with Technetty to craft experiences that connect, convert, and set your brand apart. Let’s build something remarkable—reach out today.
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